Designer Daily: Ayten Gasson

When designer Ayten Gasson graduated from Central Saint Martins in 2004, she was disappointed to find most of the local companies in her native UK were closing their factories and looking for alternative production methods overseas. But when she launched her luxury lingerie label in 2005, she committed to do the exact opposite by utilizing and supporting the UK fashion industry by producing every item, from garters to teddies, in small production units in London, Nottingham and Wales.

We are loving all of the Ayten Gasson’s beautiful collection, especially because of her sustainable mindset. See for yourself in the gallery below.